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Feb 02
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When helping a new business get started or remodel their image I always like to start with a really cool business card layout. For one, these days you can get full-color business cards relativley cheap and it IS the "First Impression" your customer’s may have of your business and should NOT be overlooked. |
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Besides some "trademark" logo style lettering for their name this customer has a really cool, old ‘47 Stedebaker Pickup truck for their future shop truck so I thought I work it into the mix just to make them unique and seperate them from the fold.
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| While we were working on the above artwork for their business cards they came across an old "backlit" electric sign lying around and asked what could be done (if anything) to reclaim it and save them a little money while providing a shingle for the front of their building. |
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| Surprisingly (these days) this customer asked me for a "Hand-Painted" job on a new plastic pan face an electric sign they found lying around the shop. Now, while New Salem Art & Sign Co. is perfectly able and willing to execute this type of service, I still felt compelled to at least explain to them that today, it is far more efficient to have their design produced digitally or via the computer. So I thought I would at least show them the difference in price and layout costs so they could make their own decision (pricing on popup images). |
